Romantic rose

52-943-1
52-943-2

Ruban Rouge®

ROMANTICA®

MEIprehmyr – Alain Meilland

Petals of a uniform, full crimson hue with a deep lustrous appearance. - nostalgia rose - very strong, garden-filling scented rose - fruity-woody aroma

– XL, very double rosette blooms
– Deep crimson colour with romantic fading
– Very strong, garden-filling fragrance
– Bushy habit with dense, glossy foliage
– Hardy to about –30 °C, good resilience
Special feature: Multi-award-winning Meilland Romantica rose with prize-winning fragrance.
Timeless elegance – Lively garden scene
Ruban Rouge®
eleanorROSE® ORIGINAL 2-litre own-root potted rose
23,00 £
Unfortunately, we are currently unable to ship to the United Kingdom; we only deliver to countries within the European Union. For more information, please contact us!
4.5 (6379)
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RUBAN ROUGE® – red nostalgic rose – Meilland

Step out after rain and this Romantica shrub greets you with fragrance-laden, crimson rosettes that glow against glossy foliage, evoking a quietly balanced garden mood. Bred by Meilland for elegance and reliability, RUBAN ROUGE® forms a bushy, medium-sized shrub ideal for London front gardens and compact family plots where space is at a premium yet impact matters. Its own-root origin supports longevity, steady regrowth and a stable shape, well-suited to heavier soils and blustery, coastal-influenced weather. As an exhibition-bred hybrid with a romantic garden twist, it supplies armfuls of flowers for cutting, while remaining straightforward to manage with medium care and sensible feeding. Planted once in good, peat-free compost and watered with collected rain, it rewards you steadily: think roots establishing in the first year, stronger shoots and flowering framework in the second, and full nostalgic ornamental value by the third.


Usage options

Target areaReasoning
Front garden specimen shrub Compact 85–120 cm height and dense, glossy foliage create a well-structured focal point by a front door or bay window without overpowering smaller plots, suiting busy homeowners seeking graceful, manageable planting for a tidy welcome beginner
Romantic cut-flower border Very large, many-petalled rosette blooms on strong stems are ideal for vases, combining exhibition-bred form with repeat flushes so you can cut generously without sacrificing garden display, appealing to those who value home-grown, scented arrangements homeowners
Low, fragrant hedge Bushy growth, 50–70 cm spread and recommended 50–60 cm spacing allow a loosely clipped, flower-laden line that defines drives or front boundaries while remaining neighbour-friendly in height and maintenance for practical yet style-conscious residents urbanites
Rainwater-friendly mixed planting Performs reliably in ordinary garden soils when drainage is considered, partnering well with nepeta or other drought-tolerant perennials so you can make best use of stored rainwater rather than frequent hose use, matching environmentally aware household priorities sustainability
Small family garden feature bed Medium maintenance and medium disease resistance suit gardeners happy with occasional pruning and light plant protection, in exchange for strong fragrance and season-long colour that anchor a compact play-friendly lawn and seating area for everyday enjoyment families
Clay or chalky soil planting Own-root construction gives a stable framework and dependable regrowth after pruning or weather stress, helping the plant adapt once established to typical heavier clays or free-draining chalks in UK housing estates with minimal specialist intervention time-poor
Container on patio or balcony (large pot) In a 40–50 litre or larger container with peat-free compost and regular watering, its upright bushy habit and XL crimson flowers offer a concentrated visual and scented impact close to seating, ideal for those gardening mainly in paved or rented spaces balcony-owners
Coastal or exposed suburban sites Robust shrub framework and H7 hardiness cope well with cool winds and typical British seasonal shifts when combined with sensible mulching and watering regimes for long-term structure in open aspects, valuable for those gardening in breezier districts coastal-gardeners

Styling ideas

  • Crimson-entrance – Frame a terraced-house front path with a pair of RUBAN ROUGE® shrubs underplanted with lamb’s ear for silver softness – ideal for city homeowners wanting instant romantic kerb appeal.
  • Evening-bouquet – Combine RUBAN ROUGE® with lavender and nepeta by a bench so strong fragrance and cuttable blooms are within arm’s reach – suited to scent lovers who relax outdoors after work.
  • Ribbon-hedge – Plant a low hedge along a short drive, interspersed with purple-red ice plant for a textural, water-wise line – appealing to practical gardeners seeking soft boundaries over hard fencing.
  • Balcony-theatre – Grow one plant in a 50 litre pot with airy grasses for movement, letting the crimson rosettes act as living “spotlights” – perfect for renters creating impact on limited outdoor space.
  • Family-focus – Place RUBAN ROUGE® at the back of a small mixed bed with hardy perennials in front so children see flowers without prickles at path edges – good for families sharing play and planting areas.

Technical cultivar profile
ParameterData
Name and registration RUBAN ROUGE® ROMANTICA® (registered as MEIprehmyr) is a romantic shrub rose and nostalgia-type hybrid tea, exhibition-approved as Ruban Rouge by the American Rose Society.
Origin and breeding Bred by Alain Meilland for Meilland International SA in France, from unknown parentage; bred 2012, registered 2013 and commercially introduced 2014 as part of the ROMANTICA® collection.
Awards and recognition Awarded a special prize in the large-flowered class at Hradec Králové 2014, recognised as an award-winning variety at Baden-Baden 2015, and honoured with the Monaco Rose Competition Fragrance Prize 2016.
Growth and structural characteristics Bushy shrub 85–120 cm high and 50–70 cm wide, with dense, dark green glossy foliage and moderate prickliness; maintains a rounded outline suitable for beds, hedges and containers with routine pruning.
Flower morphology Very double, XL solitary rosette blooms with more than 40 petals on strong stems; remontant habit with a generous second flush ensures repeated display and good suitability for cutting across the season.
Colour data and phenology Crimson red flowers (RHS 53A outer, 53B inner) open dark and vivid, then gradually lighten to a softer, muted red with a gentle coral tinge as they age, giving a nuanced colour range on the shrub simultaneously.
Fragrance and aroma Very strong, garden-filling scent with a fruity-woody character; primarily ornamental rather than pollinator-focused because its densely double flowers largely conceal stamens and limit insect access.
Hip characteristics Rose hip formation is generally slight, though occasional small spherical red hips, around 12–18 mm in diameter, may develop after flowering when blooms are left uncut towards the end of the season.
Resistance and winter hardiness Hardy to approximately -32 to -29 °C (H7, USDA 4b, Swedish zone 5) with medium resistance to black spot, powdery mildew and rust; benefits from standard rose care and watering during prolonged heat or drought.
Horticultural recommendations Best in sunny positions at 50–90 cm spacing, 2.8–3.2 plants/m²; suitable for beds, hedges, specimens and cutting, with medium maintenance including seasonal pruning and occasional plant protection as needed.

RUBAN ROUGE® offers richly scented crimson blooms, reliable repeat flowering and durable own-root growth, making it a thoughtful choice for long-lived, characterful planting you can enjoy for many seasons to come.

Detailed product attributes

Product Identification Data

Product Name: RUBAN ROUGE® – red nostalgic rose - Meilland
Product Type: eleanorROSE® ORIGINAL - 2-litre own-root potted rose
Cultivar Authenticity: Verified:21.04.2025
Cultivar Quality Rating: premium silver
Item Number: [293] 52-943 (14.02.2026) eleanorrose.co.uk

Name and Registration

Meaning of Cultivar Name: The name refers to the French expression 'ruban rouge', the symbol of the fight against AIDS.
Cultivar Synonym: Elbjuwel®, Red Ribbon
Original Trade Name: Ruban Rouge®
Current Trade Name: Ruban Rouge® ROMANTICA® MEIprehmyr
Rose Group: Romantica, Shrub
Commercial Type: nostalgia rose
Commercial Group: Romantic rose
Exhibition Category: cut flower; exhibition tea hybrid
Collection: ROMANTICA®

Origin and Breeding

Initial Distributor: Meilland International (France)
Breeder: Alain Meilland
Breeding Company / Institution: Meilland International SA
Breeding Year: France, 2012
Parentage: unknown

Awards and Honours

Competition and Show Awards: Hradec Králové (CZ) – Large‑flowered category, special prize (2014); Baden‑Baden (DE) – award‑winning variety (2015); Monaco Rose Competition – Fragrance Prize (2016)

Growth and Structural Characteristics

Height: 2.8-3.9ft (85-120 cm)
Spread: 1.6-2.3ft (50-70 cm)
Growth Habit: bushy
Foliage: The variety has dense foliage; the leaves have a glossy surface and a dark green hue.
Prickliness: moderately thorny
Self-Cleaning Description: No data available on self-cleaning.
Self-Cleaning Intensity: No data on self-cleaning strength.

Flower Morphology

Flower Fullness: very double flowered
Flower Shape: rosette
Flower Size: XL (3,5 in -)
Inflorescence Type: solitary
Colour Code: ARS code: MR RHS code: 53A (outer), 53B (inner)
Repeat Flowering: Remontant, with a generous second flowering.

Colour Data and Phenology

Colour: red
Flower Colour Description: Petals of a uniform, full crimson hue with a deep lustrous appearance.
Closed Bud: Dark crimson-red tone with a slightly deeper shade at the tip.
Newly Opened Flower: Vivid crimson with a paler edge on the outer petals.
Full Bloom: Medium-toned crimson red, with a deeper colour depth on the inner side.
Before Fading: Lightening, muted red with a subtle coral hue.
Colour Fading Description: As it opens, the dark–vivid crimson red fades to a mid tone, then lightens to a muted red, finally ending with a subtle coral tinge.

Fragrance and Aroma

Fragrance Strength: very strong, garden-filling scented rose
Fragrance Character: fruity-woody aroma
Pollinator Attraction: Its strongly double flower form limits access to the stamens, making it not very attractive to pollinators.
Pollinator-Friendly Rating: Its very double blooms hide the stamens; primarily an ornamental variety.

Hip Characteristics

Hip Shape: spherical
Hip Colour: red
Hip Comment: Formation of rose hips is expected to be slight; occasionally spherical red hips 12–18 mm in diameter may form.

Resistance and Hardiness

Hardiness (°C): -32–-29 °C
Heat and Drought Tolerance Description: Generally tolerant of heat; requires regular watering during prolonged dry periods.
Disease Resistance: medium
  • powdery mildew – medium
  • black spot – medium
  • rust – medium

Horticultural Recommendations

Recommended Planting Distance: for mass planting 60 cm, for hedging 50 cm, as a specimen 90 cm
Planting Density: square planting 2,8 plants/m², hexagonal arrangement 3,2 plants/m²
Partial Shade Tolerance: Preferably for sunny locations
Maintenance Requirement: Maintenance requirement medium; occasionally requires plant protection.
Primary Uses: flower bed, specimen, cut flower, hedge

Comments

Strengths: Timeless elegance – Lively garden scene
Companion Plants: Nepeta x faassenii - garden catmint
Delosperma cooperi - purple-red ice plant
Stachys byzantina - lamb's ear
Comment: -
RUBAN ROUGE® – red nostalgic rose - Meilland
Petals of a uniform, full crimson hue with a deep lustrous appearance. - nostalgia rose - very strong, garden-filling scented rose - fruity-woody aroma
Online rose purchase - red - Ruban Rouge® - nostalgia rose - (2.8-3.9ft (85-120 cm))
Inflorescence: solitary Height: 2.8-3.9ft (85-120 cm) Flower shape: rosette Winter hardiness: 7b red - Meilland International (France) nostalgia rose - Flower size: XL (3,5 in -) Flower size: XL (3,5 in -) - Height: 2.8-3.9ft (85-120 cm) Height: 2.8-3.9ft (85-120 cm) - Flower fullness: very double flowered Ruban Rouge® - Roses in the garden | eleanorROSE® Original - premium silver Alain Meilland

We showcase the external appearance of the roses available for online purchase from our webshop.


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Information

In what condition do we send the rose from our online webshop?

Let us ask ourselves the question: What would I like to use the rose for?
Flower? - Location? - Screening? - Fragrance? - Height? - Breeder? - Rose hip?

Information on buying roses
Methods of payment - Delivery costs - Delivery - Complaints handling

Care guide

Our product is a rose grown with pharmaROSA®’s unique cultivation technology!

2-litre, own-root, potted rose.
With a shoot system appropriate to the season.
With a root system that thoroughly permeates the growing medium.
Quality compliant with the requirements of the E.N.A. (European Nurserystock Association).
Supplied in unique packaging that prevents damage.
Can be planted during frost-free periods.
True-to-variety rose bush with a unique identifier.

The pharmaROSA® own-root potted rose is a well-rooted plant that supports reliable establishment when planted and cared for properly, so it can be planted whenever the soil is not frozen.


Crop overview: several varieties and growth stages in a short crop section.
Shoot system: intensive growth of fresh basal shoots on a young plant.
Root system: demonstration of a vigorous root system permeating the growing medium, by removing the pot.
Balance: mature plant with root system and shoots in harmony with each other.

Information about the videos
The video series is not a “seasonal showcase”; it illustrates the essence of pharmaROSA® own-root cultivation in a tangible way: how the plant is built up, what the root system is like and how the shoot system regenerates. The recordings were therefore made at different times and with plants at various stages of development, so mixed foliage levels and differing stages of growth may appear in the videos. They are not a ‘sample’ of the batch dispatched, but a visual explanation of how the technology works. The current condition of the rose available to order — typical for the given period and similar to what you can expect to receive in the parcel — is shown in the upper part of the product page.

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Product types

Pages for private customers
Garden roses for the family garden, with minimal care  → ORIGINAL®
Premium garden roses – instant impact, a truly showpiece garden  → EXTRA®
Pages for professionals and private customers
Roses for public spaces – large areas, sustainable maintenance  → NATURAL®
Roses for projects – hedge and row planting, fast implementation  → RAPID®
For professional partners only
Production – propagation material for garden roses, wholesale  → NEONATAL®

Company details

PharmaRosa Ltd.
Company registration number: 01-09-717479
VAT number: 13075314-2-43
Plant health registration no.: HU130721
Bank account (IBAN):
HU85117631891388688400000000
BIC (SWIFT): OTPVHUHB
Bank name: OTP Bank Nyrt.